A Landscape on the Move
In China the bicycle is the king of the road. Not so because of its
quality but more so because of the enormous quantity on Chinese roads.
It is the most recognizable symbol of China and the hordes that
greet one every day is testament to that.
It is far more than a mode of transport, it is linked to every
Chinese in one way or the other.
I remember my first experiences with this two-wheeled creature.
I was about two years old and was struggling to master my riding
skills. I remember I was thrilled at the freedom my bicycle brought
especially as it allowed me to run free of my parentsÕ grasp.
In junior school, I used it as a way of getting to, and from, school
but this time the distance was much further and not as much fun.
Bicycles were even considered good wedding gifts. When my parents
were married, they were thrilled to receive a ``Flying PigeonÕ
bicycle.
Bicycle production is a traditional and predominant industry, which
produces 50 million bicycles a year. This accounts for 40% of the
worlds production. About half of that amount will be exported worldwide,
proudly bearing the label Made in ChinaÓ.
Any visitor to Tianjin will undoubtedly be met with visions ``of
bicycles everywhereÓ.
Every morning millions of bicycle riders overrun the streets to
get to their place of work, play or home. It is a Tianjin landscape,
only this one is in motion.
If China is the country of bicycles, then Tianjin is the `cityÕ
of bicycles. Bicycles are more part of the locals psyche than on
anywhere else in China, much less the planet.
Despite the myriad of vehicles to supersede the humble bicycle,
it still remains a formidable form of transport. It beats other
vehicles as the most environmentally friendly and energy efficient
machine on the road.
Tianjin is considered the birthplace of the modern Chinese bicycle.
It is where the two most famous brands the lying pigeonÓ
and ed flagÓ. There are 340 bicycle manufactories and 249
bicycle parts factories in Tianjin.
A common sight across China, these two-wheelers can be seen moving
in and around city streets as well as back country roads. Although
shinier mountain bikes (shandiche) are beginning to gain popularity,
most cyclists still ride the black steel hardy bikes with an age-old
haplessness and general disregard for regulations. You're certainly
not the first to wonder why such a large percentage of the world's
population would insist on risking life and limb on a daily basis
to travel in such a manner.
To understand this, you must realize that Chinese traffic is a
perfect illustration of the proverb "the soft and gentle will
defeat the hard and obstinate," (yi rou ke gang). Bicycles
have ruled the road since Liberation in China and the riders are
certainly not about to give up without a fight. Indeed, one of Deng
Xiaoping's campaign promises when he rose to power in the late 1970s
was "A Flying Pigeon in every household."
At the forefront of the whole bicycle phenomenon in the PRC is
the trusty Flying Pigeon. Of all the bicycle logos in China today,
the silhouette of a pigeon resting on the two letters FP is probably
the best known. Other brands take a close second, such as the Phoenix
(Fenghuang), Forever (Yongjiu), and Giant.
The Flying Pigeon was the brainchild of a worker named Huo Baoji
who presented his carefully crafted bike on July 5, 1950. The name
Feige (literally 'flying dove') was originally chosen as an expression
for peace amidst the raging war in Korea. However, the Chinese word
gezi can be translated as either dove or pigeon. For some inexplicable
reason the latter was chosen. Why this scruffy, ermin-with-wingsÓ
was chosen to represent the nation's most prominent bicycle trademark
will forever remain a mystery. It could be that the pigeon was regarded
as a working-class fowl. A more likely scenario, however, is that
an error in translation occurred. Thus Huo Baoji's vision of the
Chinese nation gliding around the country on gleaming 'Flying Dove'
bicycles never came to pass.
Despite its somewhat comical name, the arrival of the Feige was
the turning point for the bicycle industry. Throughout the 1960s
and 1970s almost all bicycles in the country bore its name. Now,
a half century later, there are around 200 different models, ranging
from( ladies') 'princess' bikes to (men's) 'king' mountain bikes.
They can be found in every bicycle shop throughout Beijing.
The Tianjin Flying Pigeon Bicycle Co. Ltd. is a private enterprise
and the sole producer of the Flying Pigeon brand bicycles.
The Flying Pigeon bicycles have enjoyed a remarkable reputation
both at home and abroad for a long time. It has found its way all
over the country and another 50 countries worldwide.
In 1954, the "Flying Pigeon" won the nation's highest
award for bicycle quality. Following that, this particular brand
has been awarded numerous other accolades such as the State silver
medal (highest award among China's bicycle industry), the Gold Medal
at the international fair of light industrial products, the best
selling commodity award, the best sales service award and was nominated
as China's top-rated trade mark.
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